Client: Ambitious Minds Podcast | Jay Lawrence

Brief / Deliverables:  Help Jay Lawrence further establish his weekly business podcast ‘Ambitious Minds’ and take his brand to the next level. Having had to hire a podcast studio and grapple with camera settings himself in the past, and then outsourced his editing work abroad, FLIIX was brought on board to

•⁠ ⁠Optimise the camera set up in the studio

•⁠ ⁠Provide a weekly editing service of the supplied footage

•⁠ ⁠Edit 1 x longform podcast per week, creating a highly engaging ‘intro’ to draw the viewer in

•⁠ ⁠Create 2 x highly engaging shortform reels (selecting key clips from the longform) per week

•⁠ ⁠Mangage all uploading across multiple social media platforms (Instagram, TikTok and YouTube)

•⁠ ⁠Create on-brand thumbnails that encourage click throughs

Result: The various social media pages have been transformed into a smart on-brand showcase for Jay’s podcast series, the quality of the quality of the filming is now improved (used to HD and is now 4k) and engagement is already rising significantly (after just a few weeks of working together) thanks to the social media approach of captivating clips and stand-out thumbnails. My objective is to help Jay significantly increase his viewer numbers and engagement!